Salty is the world’s first Embedded Insurance® company. Salty created Embedded Insurance to remove existing consumer impediments to buying the right policy and having the proper coverage. Salty’s platform is a proprietary Software-as-service (SaaS) solution that enables carriers and distribution partners to offer a customized policy to insure a product or service in real-time during the purchase process. The Salty platform uses intelligent systems and analyzes unique data sources about the buyer and the purchase, then sorts through multiple carriers to seamlessly offer the best insurance available. Salty is licensed in all 50 states.